UPG was formed with the view to incorporating our global interests and entities – see organogram alongside. Company brands like Autobax and Driveshaft Parts have institutional brand equity and are well-known in their territories, having recently undergone a subtle brand evolution. Company brands are now visually stylized to form part of the same stable regardless of their physical location. New brands include Agriparts Global and Pivotal – our house brand representing our automotive componentry offering.